Events Management

The International Festival of Falconry

The Approach
During all the festival events held in Abu Dhabi in 2017, our campaign included a massive public relations effort that created a sustained and substantial buzz about the event. We also managed the onsite press center.

The Challenge
PyraEvents developed the appropriate messaging and packaged the information about the festival in a way that made it interesting for the media, ensuring it received coverage across all media platforms

The Result
The unique festival was very well attended by the public as well as by local and international media and achieved the highest media coverage in its history.